1-4 MARCH 2007
GOSTINY DVOR, MOSCOW

Programme of events

Special Features

• "Digital Life Creator – LG"
  Stand 610
  
  
• "Design of Generation NEXT" – Contemporary Design Gallery of industrial design objects by Russian students
  Stand 640
  
  
• "Ideas for your home". Consultations on interior design
  Stand 360
  
  
• FIDEXPO Library – the library of design literature
  Relax Zone

RED DOT ACADEMY

On 2 and 3 March 2007 for the first time an event of the "red dot academy" series will take place at the Gostiny Dvor venue at the FIDEXPO’07. This project is presented together by red dot and RESTEC Exhibition Company. International success through design – this is the fascinating main topic of the two-day event which will feature speakers such as designer Karim Rashid and Professor Dr. Peter Zec, initiator of the red dot design award, among others.

PROGRAMME

RED DOT ACADEMY SPEAKERS

Karim Rashid

Karim Rashid is a leading figure in the fields of product and interior design, fashion, furniture, lighting and art. Born in Cairo, half Egyptian, half English, and raised in Canada, Karim now practices in New York. He is best known for bringing his minimalist, high design aesthetic to a mass audience. Designing for an impressive array of clients from Umbra to Prada, Miyake to Method, Karim is radically changing the aesthetics of consumer product design, and the very nature of the consumer culture in which we live today. To date he has had over 2000 objects put into production.

In 2005 Karim was awarded an Honorary Doctorate from the Corcoran College of Art & Design in D.C. Other awards include the 2004 A.D. Dunton Alumni Award of Distinction from his alma mater, 2003, 2002 ID Magazine Annual Design Review Best of Category, 2003 Bon Apetit designer of the Year, 2003 best Retail Store in the USA, 2002 International Interior Design Star Award, 2002 Industrial Design Excellence Awards, 2001 Canadian Design Hero Award, 1999 George Nelson Award, Philadelphia Museum of Art Collab Award 1999, Daimler Chrysler Award 1999, Brooklyn Museum of Art Designer Award 1998. His work is in the permanent collections of 14 Museums worldwide and he exhibits art in various galleries.

Karim was an associate Professor of Industrial Design for 10 years and is now a frequent guest lecturer at universities and conferences globally. He is published internationally. His first monograph titled "I Want to Change the World" (Rizzoli) was published in 2001 and he edited the International Design Yearbook (Calmann and King, 2003). Karim is one of the subjects of the Chronicle Books Compact Design Portfolio series and his second monograph for Rizzoli, titled "Evolution" was released in Dec. 2004. In 2005 Karim released "Digipop" a book of digital renderings and inspirational essays with Taschen and in April of this year Design Your Self, a "self help" guide was published by Regan Books.

Jae-Jin Shim

PRESENT OCCUPATION:

2000~Present Vice President
Chief of Digital Display & Media Design Laboratory
Corporate Design Center, LG Electronics Inc.

PROFESSIONAL EXPERIENCE:

<Corporate Experience>
1995~1999 Managing Director LG Electronics Design Tech Ltd. Dublin, Ireland
1978~1994 Manager / Director Electronics Design Dept., Design Center, LG Electronics Inc.
<External Experience>
2004~Present Vice Chairman, Korea Federation of Design Associations
2003~Present Executive member, Ad Hoc Committee on Industrial Design
The Federation of Korean Industries
2003~Present Board Member, Design and Brand Management Society
2002~Present Board Member, Korea Society of Design Science
2000~2003 Vice Chairman, Korea Association of Industrial Designers
<Jury>
2005 Jury of iF Communication Award
2000~2004 Jury of Korea Industrial Design Competition
1991~2001 Jury for LG Electronics Design Competition (Preliminary)

EDUCATION:

1994 MA, Industrial Design in Hongik University, Korea
1985 Completion of Environmental Design Dept. in Hongik University, Korea
1984 Research study in GK Institute, Japan (1 year)
1978 BA, Industrial Design in Hongik University, Korea

Peter Zec

Professor Dr. Peter Zec, born in 1956, studied Media Studies, Psychology, and Art Theory.

In autumn 2003, he became president elect of ICSID (International Council of Societies of Industrial Design), the international umbrella organisation of design. In autumn 2005, he will take up his honorary post as president of ICSID.

Since May 2001, Prof. Dr. Zec is president of the red dot GmbH & Co. KG. Since 1991, Prof. Dr. Zec has been president of the internationally renowned Design Zentrum Nordrhein Westfalen. In 1993, he accepted the professorship of Business Communication at the University of Applied Sciences Berlin.

From 1986 to 1988 he was head of the specialist field "image" and as such was highly involved in the planning of the Centre of Arts and Media Technologies (ZKM), which had been established in Karlsruhe. Before he started working for the Design Zentrum Nordrhein Westfalen, Peter Zec was president of the Federation of German Graphic Designers (BDG) and the Association of German Industrial Designers (VDID).

For over 15 years, Peter Zec has been working as a design consultant with numerous companies in foreign countries. He has gained world-wide recognition with lectures in more than 30 countries.

As an expert on the German as well as the international design scene he is the publisher of the "Design Innovations Yearbook" and the "International Yearbook Communication Design".

He has published the following books among others: Informationsdesign. Die organisierte Kommunikation (1988). Design goes virtual! – Entwurfe zur Asthetik in der Informationsgesellschaft (1996). German Design Standards (1997). Mit Design auf Erfolgskurs. Strategien, Prozesse, Konzepte (1998). Good Design. Produkt, Kultur und Lebensform (2000), Orientierung im Raum (2002).

Peter Zec lives in Essen and Berlin.

Elmar Schuller

Elmar Schuller, born 1962, trained as a nursing attendant as well as technical draughtsman and worked as a mechanical engineering draughtsman, before he studied Industrial Design at the University Gesamthochschule Wuppertal.

Since 2001, Elmar Schuller is the Vice President of red dot GmbH & Co. KG. The business activities of red dot GmbH include the in-house "red dot edition" publishing house, the online portal, as well as a wide variety of red dot design related projects.

Since 1992, Elmar Schuller had been Director of Project Management at the Design Zentrum Nordrhein Westfalen where he was responsible for the areas of Corporate Design and Design Management. In his role as director, he was in charge of many of the Institution’s national and international projects, for example in Singapore, Tokyo, Nagasaki, Seoul, Taipei, Kuala Lumpur and Atlanta. He also was responsible for the conception and execution of numerous exhibitions at the Design Zentrum. As Director of Project Management at the Design Zentrum in 1996 and 1997, he furthermore directed the project to redesign the boiler house, which is now the red dot design museum, at Zeche Zollverein, which became World Cultural Heritage, in close co-operation with the British architect Lord Norman Foster.

In the course of his career, Schuller has published essays on various design topics and, known for his expertise, repeatedly was appointed member of the jury board at design competitions. Furthermore, he was a consultant for the Museum Folkwang, Essen, and Lecturer in Industrial Design at the University Gesamthochschule Wuppertal.

As a designer, Schuller worked with Krups Solingen and Krups USA, for whom he conducted, among other things, a marketing study in the United States. He also worked with Siemens AG in Munich on a research project exploring the "Office of the future". Then he was Design Project Leader at Dieter Sieger Design, Harkotten Castle, in Sassenberg.